Imagination Ink News
Houston Writer Has Byline in Forbes "Richest People in the
World" Issue

HOUSTON (April 3, 2009) -- Susan Burnell is mingling with the
rich and famous again -- in the pages of Forbes magazine,
anyway. The Houston-based writer penned the special
advertising section "
Corporate Meetings and Incentive
Destinations: The Secrets of Lower-Cost, Higher-ROI
Meetings" in the magazine's March 30 issue, which ranks the
world's richest people in its cover story.

Among the sources quoted in the section are Gary C. Sain,
President and CEO,
Orlando/Orange County Convention and
Visitors Bureau; Michael D. Gehrisch, President and CEO,
Destination Marketing Association International; Susan Katz,
director of corporate events for
True Value Company; and Phil
Morabito, president of
Pierpont Communications.

The special section discusses strategies for getting the best
possible value from face-to-face meetings, which are still
considered to have the highest return on investment of all
marketing tools, according to FutureWatch 2009, a survey
conducted by
Meeting Professionals International.

IABC Houston Chapter Earns Award of Excellence

ORLANDO, FL (February 6, 2009) -- Susan Burnell, APR,
2007-2008 president of the International Association of
Business Communicators Houston chapter, and current
chapter president Theresa Parker accepted IABC's Award of
Excellence for Membership Marketing at the 2009 IABC
Leadership Institute in Orlando, Florida. The award recognizes
chapters that achieve outstanding success in attracting and
retaining members. The chapter grew its membership by 16
percent in 2008, using strategies developed with chapter
board members and 2006-2007 chapter president Pamela
McConathy.
IABC news release
IABC news release - social media version

Susan Burnell Pens Three Special Sections for One Issue

HOUSTON (October 27, 2008) -- Forbes has kept writer Susan
Burnell hopping during the last few months. Her bylined
special advertising sections on Corporate Relocation and
Corporate Social Responsibility appear in the October 27
issue, along with a non-bylined section on Workplace Fitness.
Susan Burnell presents at IABC
Leadership Institute

MIAMI (February 24, 2012) -- Houston
writer Susan Burnell, APR and Elaine
Krause, IABC Houston chapter
president and principal,
Communications Outsourcing
teamed up to present best practices
for forming and sustaining strategic
interest groups within IABC chapter
programming. Their presentation was
among the breakout sessions offered
to chapter leaders at the International
Association of Business
Communicators' annual Leadership
Institute in Miami February 24-26.
Burnell is a former president of
IABC's Houston and First Coast
(Jacksonville, Florida) chapters.

2010 Silver Quill Award of Excellence

ATLANTA (November 1, 2010) --
Writer Susan Burnell, APR is the
recipient of a Silver Quill Award of
Excellence for writing from the
International Association of Business
Communicators' Southern Region.
Her bylined special section,
Greater
Rochester: New York's Home for
Smart Business appeared in the
Forbes May 24, 2010 issue.

Forbes Advertorial Sounds Fanfare
for Business in Vancouver and
British Columbia

HOUSTON (February 24, 2010) --
Houston writer Susan Burnell, whose
work frequently appears in Forbes,
has written a special advertising
section trumpeting the business
advantages of British Columbia for
the magazine's March 1, 2010 issue.
Timed to coincide with the 2010
Olympic and Paralympic Winter
Games, the section quotes British
Columbia's Premier Gordon
Campbell on the economic
significance of the Games.

Burnell researched and wrote the
bylined piece, "
British Columbia: A
Natural Fit for Business," working with
Forbes project managers and the
British Columbia Ministry of Small
Business, Technology and Economic
Development.
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